Technology and entrepreneurship: Two main drivers of innovation revolution feature at MIPIM UK

12 Sep 2017

London, 12 September 2017 – A technological revolution has been underway and is transforming the real estate industry drastically. At the same time, a lot of small tech-business entrepreneurs are emerging to offer innovative solutions linked to the internet of things (IoT), big data, A.I, and virtual reality. Fast-growing startups, technology experts and key thought leaders will highlight these trends at the MIPIM UK Innovation Forum this year.
“We all have creativity and the capacity to innovate within us - that’s why I believe ANYONE CAN DO IT” affirms Sahar Hashemi, Co-Founder of Coffee Republic and Co-Chair of the UK Government’s Scale-Up Taskforce, who will host the Startup Competition keynote speech, on Thursday 19 October at 11 am.
A long-time lawyer, Hashemi decided to give it all up to launch her business that turned out to be very successful. Now she runs a disruptive coffee brand, Change Please Coffee, which recruits baristas from homeless shelters. She believes that entrepreneurship is not about personality, nor is it restricted to startups. It’s a set of habits that anyone can learn – habits that are becoming increasingly important in large organizations.

This year the real estate Startup Competition will be the second round of a global competition aimed at finding the most promising and innovative startups that tackle key challenges in real estate. Startups are competing for a place in a grand finale at MIPIM Cannes in 2018.

The MIPIM UK Innovation Forum will bring together, in the exhibiting area, small and large companies showcasing their innovations. Honeywell Building Solutions , a sub-division of Honeywell, the global leader in energy services, that designs and manufactures technologies to address challenges linked to energy efficiency, clean energy generation, safety and security, globalization and customer productivity, will be present alongside, a real time data exchange for the internet of things using sensors placed in office spaces to understand their efficiency and forecast future needs.

Leading-edge smart city innovations will also be showcased with companies such as Justpark, an app to find a parking space easily using big data; Engage Property Tech and Future Cities Catapult, specialising in urban strategies, connected cities and urban data science to offer integrated urban infrastructure, healthy cities and urban mobility.

Big data and A.I will also be a big feature with companies like Datsha, a web-based solution giving fast, easy access to high quality data for all registered commercial properties. And virtual reality - another disrupting feature in real estate – won’t be forgotten with companies like Showhouz and Habiteo . They use 3D and VR-based digital solutions, video editing solutions and digital tools to help developers and agents significantly optimise sales of their new-build properties by giving potential buyers and investors an immersive visit of their future homes.

The conference programme will feature sessions focusing on new technologies including a keynote of Greg Williams, Wired UK editor, entitled ‘From atoms to bits and bytes- the digital trends transforming your world’, on Wednesday, 18 October at 2pm. His recent interview for the MIPIM Blog gives more insights about his upcoming keynote.

Ronan Vaspart, Director of the MIPIM events said: “Technology is dramatically shifting the real estate landscape. London and the UK are the birthplace of many game-changing PropTech startups, and at a time where the built environment is high on the agenda, visitors to MIPIM UK will gain valued insight through the Innovation Forum. It’s going to be fascinating, stimulating and hugely exciting.”

Alongside the Startup Competition, Future:PropTech will run a “Real Estate Innovation Challenge”. Over the two days prior to MIPIM UK, the Real Estate Innovation Challenge just like a hackathon, will bring together coders, software developers, UI/ UX designers, data scientists, marketers & creative technologists to work in teams, collaborate and create new solutions that help disrupt the real estate industry. The winners will then display their newly-developed apps on iPad’s installed across the exhibiting area for conference-goers to interact with. This challenge enables also the participants to meet with future business angels and investors at MIPIM UK.

More information on MIPIM UK on our press room.

For press enquiries, please contact:

For UK media enquiries please contact:
Tom ELLIOTT, Associate Director
Tel: +44 (0) 207 247 8334 -

For international media enquiries please contact:
My-Lan CAO, Real Estate Press Director
Tel.: +33 (0)1 79 71 95 44 -


Overview of Reed Exhibitions

Overview of Reed Exhibitions

We excel in creating brand leading events where people from around the world come together to do business, network and learn.

Why a ‘Reed’ exhibition?

Reed events deliver more: more opportunities to do business, to see and be seen, to listen and learn, and to connect with the people that count.Read more...

Satisfied customer


Don’t take our word for it. See what some of our customers are saying about Reed events.


Event date

Find an event near you

Browse our global Events Calendar by industry or region to find a Reed event that's right for you.

Browse Events Calendar

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.