MIPDrama Screenings to bow ahead of MIPTV 2016

06 Oct 2015

Reed MIDEM today announces the launch of the brand new MIPDrama Screenings, a pre-MIPTV drama showcase to give buyers an exclusive first-look at what’s hot in the marketplace.

This new event, designed to meet the growing international demand for high-end drama series from across the globe, will be held on the Sunday 3 April 2016, just ahead of MIPTV.

Some 250 leading acquisition executives from around the world will be invited to take part in a day dedicated to the global scripted entertainment market, featuring exclusive previews of the hottest new dramas being launched at MIPTV.

An opening conference session will present the State of the Drama Industry, highlighting breakout drama successes from major territories over the past six months and providing an overview of the most successful imports in major territories.

MIPDrama will then host screenings of curated fresh content with a major focus on the European Screenings (UK, France, Germany, Nordics, etc.), as well as other major drama-producing territories.

Networking events throughout the day will allow buyers to meet with distributors and producers whose programmes are on show.

"This new initiative is in response to the growing need expressed by our clients to discover new content before the main MIPTV market begins. This need goes hand-in-hand with the boom in creativity that has led to a surge in production of high-quality drama from so many different territories worldwide," said Laurine Garaude, Director of Reed MIDEM’s Television Division.

Organised by Reed MIDEM, the MIPTV global entertainment tradeshow takes place in Cannes, France from 4-7 April 2016.

For more information visit the MIPTV website.

For press enquiries, please contact:
Jane Garton
jane.garton@reedmidem.com

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