Marketing at Retail Show - MPV

Product shot

Event Summary

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27-29 Mar 2018

Paris Expo Porte de Versailles, Paris, France


The Exhibition for Every Point of Purchase Marketing Solution

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Next Event

Mar 2019

Event Edition


Organising Office

Reed Expositions France, France


POPAI France

Industry Sector

Marketing, Business Services & Training

Space Only: On Request
Space & Shell: On Request
Visitors 2017
Total Visitors: 14,516
Exhibitors 2017
Total Exhibitors: 222

About the Event

Organised every two years in Paris on behalf of POPAI France, this business event brings together all the professions involved in analysing, activating and facilitating the act of buying of the shopper. For 33 years, MPV has identified market trends and moved with the evolution of large companies.

In a context where the brand needs to renew itself continuously to attract and secure the loyalty of its clients, MPV offers new thought leadership perspectives. It presents a complete view of all the marketing at retail solutions that help make the shopping experience a unique moment!

Products & Services

  1. Pop Advertising
  2. Commercial Furniture
  3. Displays
  4. Sales Promotion
  5. Bags & Boxes
  6. Shelving
  7. Gondolas
  8. Testers
  9. Shop Windows
  10. POS Logistics
  11. Digital Printing
  12. Sensor Marketing
  13. Design Agencies
  14. Store Layout / Window Display / Corners
  15. Screens
  16. Touch Screens
  17. Interactive Displays
  18. Software
  19. Content
  20. Sales Agencies
  21. Integrator
  22. Maintenance
  23. Mobile Marketing
  24. Web-to-Store
  25. Marketing Consultancies
  26. Shopper Research
  27. Sales Force Training
  28. Supplementary Sales Force
  29. Relationship Marketing
  30. Efficiency Measurement
  31. Promotion Agencies
  32. Events
  33. Field Marketing
  34. POP Installation
  35. Loyalty
  36. Couponing
  37. Field Studies
  38. Merchandising Agencies

Visitor Profile

  1. 46% Distributors
  2. 21% Agencies
  3. 27% Service Providers
  4. 6% Trade Associations

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